Project : Green Air Hotel
Location : China
Scope : Radical Innovation Awards – a Hospitality Design Competition
Timeframe : 2014
Status : Radical Innovation Awards Grand Prize Winner
CRISIS: WORST AIR POLLUTION IN CHINA
Today, China cities are suffering from the worst air pollution crisis of all time. Outdoor air is so polluted that the government cautions people to stay indoors. Yet, indoors offer no escape because air pollutants found indoors can be up to 10 times higher than outdoors, causing serious health risks.
OPPORTUNITY: MANY HOTELS-IN-NEED OF REVAMP
Meanwhile, 70% of the 280,000 hotel companies in China are independent brands. Most of these hotels are trapped in outdated buildings in urgent need of an upgrade. These generic hotels usually suffer from bad planning, lack of views, and ineffective branding. Typical cosmetic renovation will not distinguish or give this type of hotel a truly competitive edge.
How do we solve this double crisis of BAD AIR and many HOTELS-IN-NEED of revamp? THE SOLUTION: A HOTEL THAT GROWS FRESH AIR!
CONCEPT: GREEN AIR HOTEL
Based on scientific research by NASA and other scientists, the Green Air Hotel is a hotel that grows fresh air, by inserting natural 'green lungs' to existing hotels to perform as natural air filters, removing harmful toxins and replenishing the indoor environment with clean air. Not only will many existing hotels benefit from an upgrading and branding, this is the first generation of hotels that utilizes plants deliberately and extensively to improve air quality, while beautifying the environment. In whole, this realizes a sustainable symbiotic concept that results in a natural and rejuvenating hotel experience.
THE GREEN AIR HOTEL MOVEMENT WILL START A REJUVENATION OF OUR POLLUTED CITIES FROM INSIDE-OUT!